How we do it
Consulting for industry, institutions, banks, and associations
We develop PR- and lobbying strategies, organize press briefings and information events, write press releases and arrange face-to-face meetings with journalists, politicians, and opinion leaders, making sure that your message will be heard and reported by the media.
Some recent examples:
- Austria's Best Employers (PDF)
- Within 24 months we increased the media presence of a banking group by 80 percent and its public awareness by more than 10 percent.
- We developed and successfully executed the PR-strategy for Austrias largest private industrial group.
- The introduction of a US trusts on the European continent we organized under PR leadership. Public awareness soared from near to zero to more than 60 percent within 18 months. The costs were less than a twentieth of a comparable advertising campaign.
- We carried out the communications for the restructuring of MEL by the Citi Bank Group and Gazit Globe as advisor for the investor.
- We doubled the media presence of a well-known trade fair organizer.
- By organizing the worlds longest laid out table we catapulted our client, the Initiative Table Culture, into the international media and the Guinness Book of Records.
- Within two years we built up market awareness and credibility for a previously unknown brand.
- We accompanied the concentration of production sites of a globally leading brand manufacturer.
- We made a new investment product known to the market.
- Dr. Bauer PR has developed the strategic concept for raising media presence for the Committee for the Capital Market.
- Banks use our instruments for marketing investment funds and securities.
Cost-benefit
With one Euro PR budget we gain for our clients at least one Euro, often five, and sometimes up to 20 Euros advertising value.